EXPECTATION2020 A
NNIT Expectation Barometer

Digital transformation: Stories from the field

Digital transformation has become a top priority on the boardroom agenda. But how are companies handling the digitalization process? And what does it mean to their businesses?

Through a series of interviews with selected CIOs from some of Denmark's biggest companies, you now have the opportunity to get the inside scoop.


No two organizations are the same. Culture, management style, organization and leadership differentiate – even among companies that operate in the same industry or share similarities on paper.

But there is something that all bigger organizations have in common: In recent years, they have been fighting to create business growth through digital transformation and the use of new technologies.

Digital transformation has been a long time coming. For years, buzzwords such as cloud, agility, and digital scaling have characterized the agenda. Yet, there are still great differences between individual organizations in terms of how far they for example have come on the cloud journey – and how they are working structured with digitalisation.

But one is for sure: Agility and the ability to transform digitally have never been more important. When the COVID-19 pandemic swept across the world in spring of 2020 organizations were forced to find new ways of keeping their business running in a tense situation; they needed to run remote business, while client meetings had to take place digitally. This illustrated that the organizations who are at the forefront of digitalization also are the most agile – and the ones best armed for times of big external changes.

Get the inside scoop
Through this interview series with eight selected CIOs from big Danish companies, we get unique insight into how digital strategies are unfolded in praxis.

Download the articles here

For example, you can learn how Danish Crown CIO Elo Bromer is waving the conductor's baton to create greater harmony in digital investments. One of the goals is to save DKK 800 million a year on procurement by optimizing and centralizing processes.

At the Danish pension fund AP Pension, the digital strategy is closely linked to the customer experience. Efficient, agile IT systems and customer-facing solutions provide the most loyal and satisfied customers. Here, machine learning plays an important part in building closer relationships with customers.

At the same time, the digitalization process has left its mark all over another familiar company. Over the last twelve months, Lundbeck has added both a dedicated cloud department and a science department to its IT division's organizational diagram.

It is my hope that you, dear reader, by diving into this series of articles, will be both inspired and surprised, and perhaps even challenged. Because no matter our differences, we can still learn from each other and draw inspiration from other companies' ways of doing things. What's more, apart from interesting reading, you will also get tips for the agile CIO from each of the contributing personalities.

I would also like to offer my greatest thanks to all the eight CIOs who have made this possible. And a special thanks to you, the reader, for investing your time – I believe you will get an excellent return on it.